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Category: Value of Dental Patients


The True Value of a New Patient

Ask most dentists what a new patient is worth, and they will name the revenue from the next scheduled appointment. A cleaning. A crown. Maybe an implant if it is already in the treatment plan. But that framing significantly underestimates the actual financial impact of a single new patient relationship — and it leads practices […]

Dental Reputation Management: Protecting and Enhancing Your Online Image

Encourage positive reviews through experience quality.
Fail to manage the online reputation of your dental practice and it will manage you. A bad reputation will rob you of potential patients and perhaps even lose you some of the patients you have. Contact the Dental Marketing Guy and discover how to protect and enhance your online reputation. This means more patients and […]

Cosmetic Dentistry Marketing: Proven Tactics to Win High-Value Patients

Cosmetic dentistry marketing aims at patients seeking long-term value.
Your cosmetic dentistry practice must increase the number of current and potential patients seeking high value dental services. And patient referrals and a few digital ads won't cut it. You need to boost your practice's visibility and increase patient opportunities to book an appointment. The Dental Marketing Guy can answer frequently asked questions about marketing […]

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